Do you dream?

Gabriella Beauty Portraits by Winson

“Do you still have dreams? What dreams do you have in your heart now?”

When people ask us this question, most of us fall silent. Our fingers fiddle with our pens, our eyes look up, down, left, right. But no answer could come out of our mouths. When did it start to be such a hard question to answer? I imagine that when we were little, we never found it hard. As children, we never had any problems to dream big dream. But as life responsibilities pile up and we grow up, it’s easy to forget how to dream.

There might be a peer-pressure, a daily routine that can’t be left behind like schoolwork, or maybe parents who force their will to select a different option away from what we want. We tend to over-analyze everything. We spend our time to focus on the 'what ifs' instead of the 'what can be'. We fear the worst of what people around us will think about our dreams. Sometimes, a dream even felt selfish when there were so many great needs. And in the end, we stop dreaming.

I do not know what you're facing to make you stop dreaming. But here's what I know. Inside each of us, God already deposited seeds of unique talent and potential. We can be anything we dream to be and most of the time, the only limit is ourselves. Try to stop being affected by circumstances beyond your control. Let yourself be the best version of you. Let yourself go and fly. You can do whatever you set your mind to. In case no one has ever told you, let me be the first. I believe you can make your dreams come true. Believe in yourself the way a complete stranger believes in you. You can and will do great and amazing things with yourself if you allow it to happen. It’s never too late to do something with your life that you always wanted to do.

Even if dreams are never easy to accomplish and sometimes they seem too impossible to be true, it would indeed be impossible if you stop dreaming and pursuing that dream. Let's rip that "impossible" label off and put in the garbage. And then, like a child, let's remember to dream again.

So let me ask you the same question again,

“What dreams do you have in your heart right now?”


03 Mar 2017

Sweet Escape Honeymoon Travel Fair

What is a honeymoon? It is a once-in-lifetime experience that a newly-wed couple shares to celebrate their marriage which they can cherish for the rest of their journey. However, only 1 out 4 couples get their dream honeymoon, and the other 3 live to regret never going. 

SweetEscape wants to encourage couples to beat the statistics and to go on their dream honeymoon because everyone deserves a memorable honeymoon experience.

Last week, SweetEscape hosted the very first SweetEscape Honeymoon Travel Fair in the MainAtrium and Mainstreet of Gandaria City, Jakarta, in conjunction with the Bridestory Fair that also went on during that week. This collaboration was meant to enable engaged couples to arrange their wedding planning and to arrange their honeymoon plans all at the same time. 

SweetEscape Honeymoon Travel Fair offered loads of travel inspirations and great deals. They featured some big names in the travel industry, such as Golden RamaTours and Travel, Dwidaya Tour and Singapore Airline that offered special packages for honeymoons to several attractive destinations. In addition to that, there were other curated vendors too who were invited to take part in this event, who offered travel essentials such as suitcases, bags and backpacks, clothing and accessories.

The event was made merrier by Dave Hendrik, who hosted a talkshow on Dream Honeymoon with Julie Taslim and Tyas Mirasih, a live acoustic band, and some exciting games with great prizes to win. 

Did you make it to SweetEscape Honeymoon Travel Fair last weekend? Do you think we should make this an annual event? Tell us what you think about it in the comments below. 

23 Feb 2017

A Simple Thought On Valentine’s

Nico & Anita by Adi

Time flies and we’re days away from Valentine’s. 

Many of us know that it’s the global celebration of love where people get busy to show how much they love their dearest ones. Some choose to do the simple things they rarely do on a regular day, like sending bouquets of flowers or boxes of chocolates with a meaningful love note, to doing the big things like preparing candle light dinner or even the big surprise with a huge teddy bear. From a simple gift into unpredictable surprise, what is the best way to say “I love you”? What is the best gift for your special one?

Finding the perfect Valentine’s Day gift is never easy. No matter how well you know your loved ones, it always feels like there’s nothing they really need, or that whatever you find won’t be perfect for them. However, we believe that the most valuable presents don’t come from the store. It comes from the heart and it is offered as a reflection of the care and appreciation for their presence. The best Valentine’s gift is not only about expensive and branded things, or either a ritual valentine gift like chocolate or flowers, but it can be some things we take for granted - like compliments or time.

If you are a busy person with a hectic schedule, who rarely find time to enjoy spending time with your loved ones, maybe the best Valentine’s gift you can give is your time. So why not to set a dinner for two? It’s important to have time together without distractions where you can nurture conversations and enjoy activities together. You can also give a sweet words, whether verbal compliments or encouragements. Make them feel special and loved. Write a love letters about how you are thankful to have them in your life and give them a compliments about how beautiful she dressed today or thank you for picking up the kids today. Do something you never did before. Instead of buying, try to make a cookies by yourself and put lots of love in them.

Love isn't always heart-shaped chocolates. Sometimes, it is the little things that come from a big heart.


Happy Valentine’s Day!  

14 Feb 2017

What Birthdays Mean To Me

Kumiko Beauty Portraits by Fen

What does a birthday mean to you? To me, a birthday isn’t just about  being surprised by our loved ones with a party. It isn’t about having a table full of cakes and pretty decoration on it or an occasion to be ridiculously spoiled rotted and showered with gifts. Instead a birthday is about looking back with gratitude for the incredible blessings we have received for a whole year and about looking forward with renewed hope. It is about celebrating a new chance to be slightly more wiser and a lot more awesome. 

Birthdays are great opportunities to re-think our lives. Are we living in a messy book with random chapters and inconsistent pages? Then it’s the time to be the book we’ve always wanted to read. Are we stumped with our growth, like a plant with not enough water? Then we need to move. We aren’t plants anyway, we can always go out to stand under the rain. Start fresh. Be the best version of yourself. Be more accepting and understanding. Be more tolerant. Be more caring and loving.

Be more thankful. 

To me, a birthday is a great reminder of God’s love for us. As I get older, I always find that He is always faithful. His grace and His mercy is always enough. No matter what I am going through, on my birthday, I always feel overwhelmed by His love for me and I’m grateful for the life that I have been given. I feel empowered to do more, to reach higher, to dream bigger - not because I am unsatisfied, but I want to do it because it is a privilege to live everyday in His love. 

That is what birthdays mean to me. What do birthdays mean to you?




21 Jan 2017

AXIOO Christmas Party 2016

Written by David

As I took out my book to scribble down the notes I had in preparation for this post and as I began to jot down the things that I wanted to say with regards to our #axioochristmas2016 (which was extremely epic, I must say), it dawned on me that I have actually lost count on how many posts I have written on the subject of our annual year-end parties. Although I can say for sure that each one have been memorable in their own special way and I have looked forward to every one of them with great excitement, I cannot remember exactly just how many parties we have hosted. 

That realization has left me overwhelmed with gratitude. I am just so thankful that our humble beginning has lasted thus far, has grown thus large, and has been rewarding beyond our wildest imagination. I can say for sure that I did not see all this coming when I decided to turn my hobby into a living more than a decade ago and I am grateful for the One who allowed this to happen. 

I had wanted to give myself a chance to be a little retrospective this time, to compile a list of the things that I have done or had gone through, to highlight the things that have worked or did not work and to learn from them. However, upon being overwhelmed with gratitude, everything evaporated. It was never about me. It was never about the things that I did. It has about Him. And it was about the team that He had given me the privilege to work with day in and day out.

So, I want to dedicate this post to my AXIOO family; to the people who have entered my life professionally and have touched it personally; to the creative geniuses who could do so much more on their own but voluntarily chose to be a part of this team. Thank you for a wonderful year. Thank you for tearing down walls, for being courageous, for facing challenges with huge grin and war paints on your faces, for achieving new heights with your creativity, for never being too tired to give your best even on back to back jobs and endless travels, for always saying “Yes!” to trying out and learning new things, for making me laugh till my insides hurt, and most of all, thank you for always, always, always having my back and for being a part of this family. I am humbled and thankful and blessed and exceptionally honored to walk this journey with each and every one of you. 

I also want to thank you for being here and for #axioochristmas2016. Thanks to all the “iconic personalities” who made it to the party and filled our cozy studio with lots of laughter, especially to #axioobigbang  who went out of their way to grace us with their presence (and snagged the best dressed award!). We were greatly entertained. Among all the gifts that were shared that night, your friendship is truly the best I have received. Thank you, once again, for a wonderful year. 

Merry Christmas and Happy New Year! 



05 Jan 2017

True Friends

Hian Tjen & Friends by Winson

When you list your gratitude, what are you most grateful for? For victories? For moments that put a smile on your face? For family? How financial breakthrough?  Among the endless possibilities of the things to be grateful for, are your friends in it?  The people who are always there for when you need them and more importantly, even when you don’t. The one who always ready to wipe your tears, makes you warm and make you stop thinking about the fears of tomorrow. The ones who listens to your stories without judgements. The one who doesn’t have to call or text you every day, telling how much they care, because their effort and actions have already shown you that. The one who always believe in you, support you, even you are doubting yourself.The one who doesn’t only love you because of what’s right with you, but they love you for who you are.  They know your blinds spot, your flaws, your weaknesses, your scars and all. But, they always encourage you to be the best person that you can be while still understanding your fragility as a human. They are not afraid to tell you what they think, even if it hurts. Because they love you. They never give up on you. When you looking back to the journey you have passed, I hope that you will reminded of some of your closest friends that always there for you. Be thankful for each one of them and keep being a good friend.  This photo session was requested by Hian Tjen, a talented designer and a great friend, as a token of gratitude for the ones that are always there for him - his friends. It’s a picture of his happiness in one frame. Friendship has always helped him to find important things when he has lost them: smile, hope, courage.  
 Love, Winson
21 Dec 2016

Furry Friends

Introducing Pet Photography

“Christmas joy and light aglow. Christmas songs to warm and cheer. Excitement is on these creatures faces, anticipating Christmas!” 

A dog is a man’s best friend and that’s the truth! Although not every dog is friendly by nature, we often hear stories about dogs. Inspiring stories surrounding rescue from fire or reunions. Dogs have been long used as a seeing-eye for the visually impaired and are now used in therapy for Alzheimer’s disease and in clinical settings as comfort for the terminally ill. Scientifically, dogs do help us. But to me, personally, dogs always make me feel so much love and admiration for our Creator. Every time I look at my dogs, I think, “Our God is so creative!” 

I learned so much from my dogs. Each one of them have taught me one or two important lessons in life. From Woofy, my oldest dog, especially, I learned about loyalty and respect. She taught us to love extravagantly, care deeply, forgive quickly and live simply. We provide her with food and we put a roof over her head, in return her gratitude is displayed by a fierce and matchless loyalty to our family. I imagine if people can love each other the way she loves us, the world can easily be heaven.

Dogs come into our lives as pets, but before long, they become a family member we love and adore. Unfortunately, we can also predict their life span, which is too short for the love we have grown to have for them. It’s sad in a way, but it also serves as a reminder for us to always treasure and savor their presence throughout their “short” years. I spend time with them and I take their pictures, so that when their time finally comes (Oh, I cannot imagine. I am almost on the verge of tears just thinking about it!) I hope that their love will remain forever not only in my memory but also in the countless photos perfectly captured.

I’d like to think that I’m not the only one who feels this way about her pets. I’m sure there are many dog/cat/bunnies/birds persons out there who feels the same I do about their pets. And so, faster than I can say, “Let’s do this!”, let me introduce to you newest addition to our product line-up: #axioopets, a photography services especially for your furry friends. Let’s make new memories! 

For more information, send an email to: 



20 Dec 2016

A Woman's Confidence

Denny Beauty Portrait by Fen

”Confident women are changing the world.”

Without confidence, we can have all kinds of ideas about how we want the world to be, but we will never be able to execute them. Thought to action. That is what confidence does. So if we don’t work on our own sense of self-confidence, it’s going to be difficult for us to make progress on much of anything.

Women can be the answer to so many of the world’s problems.

But not without confidence.

Confident women are ending violence against women. They’re standing up for themselves and saying, “I won’t let you treat me like this. I’m putting an end to this for good.” Confident women are rescuing other women from slavery and prostitution. They’re taking refugees into their homes and giving them money and helping them heal.

Confident women are getting on stages and standing up in their homes and saying to their husbands and their children, “things use to be this way, but that is going to change.”

Confident women are restoring peace in the world.

Confident women are starting businesses and raising brave girls and sensitive boys. They’re speaking up at tables full of men and women alike and standing up against cultural messages that say only a certain kind of person matters.

They’re removing themselves from communities and relationships where they are not valued because they know they will never find their voice where they’re asked to stay silent. They’re deeply compassionate but also strongly convicted and unwilling to act in a way that goes against that conviction.

But most of all, confident women are taking a stand against their own jealousy and pessimism and perfectionism and competitive spirit and are saying to the women around them, “I think you are so brave and beautiful for doing that thing you just did.” They’re taking notes and getting creative and telling themselves, “nothing is impossible… we can do this.”

You are a confident woman. That’s the truth.

You just might not know it yet.” (Profound thoughts penned by Allison Fallon).

07 Dec 2016

Don’t Worry

Portraits of Elxi & Caroline by Winson for Dewi Magazine

Do you worry a lot? Most of us do. We experience anxiety in many forms throughout the course of our daily lives. We worry about the future, or about not getting to your next meeting on time because of traffic, or about what people think of you, or even with questions that randomly pop up in your head, such as "Is it possible to find the man I love?” or “Am I ever going to get married?” Even when we’ve found the person we want to spend the rest of our lives with, we worry about wedding planning and we think, “Can we get past this?” Not to mention all the “What ifs” we need to get sorted out.

Worrying doesn’t empty tomorrow of its sorrow; instead it robs today of its strength. Entertaining the what-ifs in your life is the first step to being overtaken with worry. 

Let me tell you what worrying means. To worry means taking responsibility for things you were never intended to handle. To worry means you’re lacking of trust in the Creator of the universe. To worry means you’re saying that you’re on top of the situation even when it’s too big for you. The list of things to worry about - if you choose to worry - is endless. We obsess, we stress, we have anxiety over things that are just wasted thoughts that imprisons us. Worry puts us in cages of anxiety. 

Who can add a single worry to our lives by worrying? None of us, I’m sure. Worrying steals our ability to enjoy the moments that God has given us now. No matter what is going on around us, we need to make a decision that we are going to trust God because He is in control, even when everything seems out of control. By refusing to worry does not mean that you do not take responsibility for the things you are supposed to handle; it just means that you know when you stop and God begins.

While everyone else is full of cares and worry, this is a great opportunity to be an example. Somebody could easily ask you, “Why aren’t you worrying. Why aren’t you frantic like everyone else. You must know something that I don’t know.” So, I challenge you to come out and to be different, to have a different response, to have a different talk. 

Slow down all thoughts and take a deep breath. Tomorrow is a brand new day. Let today go, so you can begin tomorrow peacefully. Each new day is too dear, with its hopes and invitations, to waste a moment on yesterdays. 




Portraits of Elxi & Caroline by Winson for Dewi Magazine

Wardrobe by Fashionvalet


15 Nov 2016

A Little Kindness Goes a Long Way

Axioo Bali Outing 2016

Every outing, we tell our team, that we may have fun shopping or cafe hopping during personal holiday trips, but when on company expenses, we must step out of our comfort zones and go somewhere that will expand our minds. Tibet. Morocco. Cuba. Those are the dream trips. But while we are on our way to figuring out the dream budgeting solution, we knocked on our neighbour’s door: West Flores.

An astonishing 1,733 km2 archipelago, home to more than 4,000 of the legendary Komodo dragons. Scattered above the water are rusty-red hilly savannah, and the underwater is made up of healthy coral reefs and seagrass beds. A thousand years ago, Portuguese explorers and Chinese traders forged their path through raging torrents only to be enchanted by this alluring territory. Three years ago, Gwyneth Paltrow spent a week on a wooden boat here and claimed everything magical.

Apparently, not too many in our team were excited when we announced that we’d explore the Flores' island chain. Partly because they believed all beautiful beaches are similar, but mostly because they were intimidated by the idea of inappropriate boat toilet. You see, living in a paradise island doesn’t mean we would all become hippies and surfers. Many of us don’t let go of our metropolitan traits and are very proud of it. 

So we flew East loaded with 110 SPF sunscreen, multiple hats, and a portable fan. We have good laughs everyday at our office but the holiday vibe enhanced the fun. As soon as we arrived at our hotel, we jumped into the water, grabbed canoes and paddled around an island nearby. 

Now put your hand on your heart and answer this question honestly. Would you be eager to hike through a brutal 40 degree heat to see ocean waters from a different angle?

Not much of a tricky question, is it? Even John Goddard would choose a descent position of the sun to start a hike. Well, the thing is, we were a bunch of amateur explorers that miscalculated the timing. When our boat docked at the foothill, the midday sun had been waiting right on top of our head, fiercely. All we begged for was cold beers and shades, which ironically, are two of all the many things that were never available at that deserted island. 

But no one begged for not going up. No one even asked. None of us whined. Everyone was supporting each other and didn’t stop being funny all along the sweaty and dangerous hike. Except for the 4-year-old kid we brought along. Oh well.

Cenny doubted herself if she could even make it halfway, but she made it to the top. Vina, who spends her whole life hiding from the monstrous sun made it to the top. All of the urban ladies and well-groomed gentlemen made it to the top. The grumpy toddler made it to the top. Together, we redefined each other’s limitations.

Then we jumped into the cold water again. Rolled with the waves like we never did before. Swam through school of little fishes and chased away by the big ones. One by one, the hesitant ladies, the injured, and the sceptical, get their hair wet and salty. The chaps who had never hiked and snorkelled before screamed on top of their lung, “This is the best day of my life!” Everyone was so absorbed in the togetherness and couldn’t care less about the sunburn and ruined make-ups.

I’ve mentioned earlier about the ultimate city girl who refused to make friends with the sun, right? Well, she wrote this in her diary,

“There are some moments in life you hope you could freeze and this week is one of those. From sunrise to sunsets, from hills to hills, from island to island, we hiked, explored, snorkelled to our heart's delight, without a care in the world.”

And this,

“Shared our hearts out on the deck of the boat under the starry skyline with our favourite songs playing in the background, laughed heartily at silly jokes and at each other, being vulnerable, experienced new things and got to know one another better all over again.”

So yes, we went to Flores to escape routines, but we were not only awarded with motivating stories and fun photos, but also enriched with deeper understanding of ourselves, of each other’s, as a family, as a team. As a solid team. 

And there were little promises we wrote in our heart. Little dreams we sent to the stars. Little hopes we whispered to the calm sea. 

And like those Portuguese explorers and Chinese traders, each of us left a piece of our heart in Flores, with the cheerful fishes, the stinging jellyfishes, the majestic mantas, the shy dolphins, the determined bats, and the venomous Komodos.


Axioo Bali

05 Nov 2016
All the way to the bottom already?
‹ previousnext ›